Industry Market Products / Services Customers Customer Experience Design User Experience Design` User Stories Product Design UX Design Product / Service Features Customer Journey Service Blueprint Product Release Map Gap Analysis Project Team

0. Full Stack Enterprise

Scaled Agile Enterprise Full Stack Development

  1. Design thinking and doing for scaled agile product and service design and development.
  2. Rapidly cycle through increasing quality iterations of product/service research, design, development and deployment.
  3. Learn continously from the process of IDEATE, DESIGN, TEST, REFINE

1. Industry

Who are your competitve companies?

  1. What is the industry for the enterprise?
  2. Who are the companies in the ecosystem?
  3. What are the large, medium, small and micro-businesses in this industry?

2. Market

Consumers, products & services

  1. Who are the consumers, how many in what segments, what is their income?
  2. What are the product and services required by the market?
  3. What are the large, medium, small and micro-businesses in this industry?
  4. What does the competive matrix of products and services look like?

3. Products

What products are consumers buying?

  1. Who are the consumers, how many, what is their income?
  2. What products are required by the market?
  3. What does a product competitive matrix look like?
  4. How can we make a product that fits the market?

4. Services

What services are consumers buying, renting, leasing or subscribing?

  1. What consumer segments are buying what services?
  2. What service purchase pattern: rent, buy, lease, subscribe?
  3. Is the service wrapped around or added to a physical product?
  4. Is the service wrapped around or added to a physical product?
  5. What aspect is dependent on people first customer service?

5. Customers

What are the needs of consumers?

  1. Who are the consumers, how many, what is their income?
  2. What are the demographics of customers: age, sex, location, income, education?
  3. What is the customer behvior: purchase history, product usage, frequency or returns, lifetime value?
  4. How often does a customer use customer service or support?

6. Customer Experience Design

CXD creates optimal experiences for customers

  1. What is the customer journey map of the experience with the brand?
  2. Customer experience design is focussed on commercial aspects of user experience.
  3. Customer experience design maps the customer journey and all touchpoints.

7. User Experience Design

Design for happiness, success and usability

  1. User Experience involves all aspects of end-user interactions with a product or service.
  2. What are the product and services required by the market?
  3. What are the large, medium, small and micro-businesses in this industry?

8. User Stories

Primary subtitle

  1. Who are the consumers, how many, what is their income?
  2. What are the product and services required by the market?
  3. What are the large, medium, small and micro-businesses in this industry?

9. Product Design

What are the needs of consumers?

  1. Who are the consumers, how many, what is their income?
  2. What are the product and services required by the market?
  3. What are the large, medium, small and micro-businesses in this industry?

10. User Interface Design

Primary subtitle

  1. Who are the consumers, how many, what is their income?
  2. What are the product and services required by the market?
  3. What are the large, medium, small and micro-businesses in this industry?

11. Service Design

What are the needs of consumers?

  1. Who are the consumers, how many, what is their income?
  2. What are the product and services required by the market?
  3. What are the large, medium, small and micro-businesses in this industry?

12. Scaled Agile Development

Primary subtitle

  1. Who are the consumers, how many, what is their income?
  2. What are the product and services required by the market?
  3. What are the large, medium, small and micro-businesses in this industry?

13. Go To Market

What are the needs of consumers?

  1. Who are the consumers, how many, what is their income?
  2. What are the product and services required by the market?
  3. What are the large, medium, small and micro-businesses in this industry?